Mark Zuckerberg’s letter to shareholders included in Facebook’s IPO filing contains a pretty bold vision for Facebook to not just connect people and enable them to share, but to fundamentally restructure the way that the world works:

By helping people form these connections, we hope to rewire the way people spread and consume information. We think the world’s information infrastructure should resemble the social graph — a network built from the bottom up or peer-to-peer, rather than the monolithic, top-down structure that has existed to date. We also believe that giving people control over what they share is a fundamental principle of this rewiring.

We have already helped more than 800 million people map out more than 100 billion connections so far, and our goal is to help this rewiring accelerate. [emphasis added]

That sounds pretty lofty, but if you recognize that Facebook provides a social networking service that hundreds of millions of people use — but forget for a moment that it’s Facebook — it’s quite a bold “social mission.” And there are many examples of how the service has been used as a key tool in affecting change on everything from opposition to the Canadian DMCA to the Arab Spring. There’s no doubt that the service makes it easier for people to organize in a more bottom-up way.

But, once you remember that it’s Facebook we’re talking about, the vision sounds more problematic. Could Facebook ever truly bring about a peer-to-peer, bottom-up network? The notion seems to be an inherent contradiction to Facebook’s architecture — as a centralized, proprietary, walled garden social networking service. Facebook may enable a more bottom-up structure, but it’s a bit disingenuous for Zuckerberg to decry a monolithic, top-down structure when Facebook inserts itself as the new intermediary and gatekeeper. As a centralized, proprietary, walled garden service, Facebook is a single point for attacks, control, and surveillance, never mind controversial policies or privacy concerns. Facebook may enable a more bottom-up and peer-to-peer network compared to many things that came before, but there is something fundamentally at odds with a truly distributed solution at the core of its architecture and its DNA.

To realize the full potential of bottom-up, peer-to-peer social networking infrastructure, we need autonomous, distributed, and free network services — the sort of vision that StatusNet/Identi.ca or Diaspora have tried to bring about. Rewiring the world to create a more bottom-up, peer-to-peer network is a bold vision for Zuckerberg to put forth — and one that Facebook has advanced in many ways — yet it’s fundamentally at odds with the reality of Facebook as a centralized and proprietary walled garden.

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Techdirt. Blaise Alleyne

in 2007, the Songwriters Association of Canada gained some international headlines with a proposal to legalize non-commercial peer-to-peer file sharing through an ISP levy. This sort of proposal wasn’t new, but had not been so prominently put forth by an artist organization before. There were serious problems with the proposal, but it stimulated a healthy debate and it started from many correct premises — that file sharing should be embraced, that digital locks and lawsuits were not a way forward, etc. But it was a non-voluntary, “you’re a criminal” tax that could open the floodgates for other industries to demand similar levies.

I was a member of the Songwriters Association of Canada from 2007-2011, and I had the opportunity to express my concerns about the proposal to many people involved. Last year, I attended a session with an update on the proposal, and was surprised how much it had changed. The proposal had dropped the legislative angle in favor of a business to business approach, with an actual opt-out option for both creators and customers of participating ISPs. Unlike groups behind other licensing proposals, the SAC has actually been responsive to many concerns, and unlike other artist groups, the SAC takes a decidedly positive view on sharing music and the opportunities technology provides to creators. This attitude comes through in the proposal:

Rather than a legislative approach to the monetization of music file-sharing as we originally envisioned, the S.A.C. is now focused on a “business to business” model that requires no new legislation be enacted in Canada.

Our basic belief however remains the same: Music file-sharing is a vibrant, open, global distribution system for music of all kinds, and presents a tremendous opportunity to both creators and rights-holders. [...]

People have always shared music and always will. The music we share defines who we are, and who our friends and peers are. The importance of music in the fabric of our own culture, as well as those around the world, is inextricably bound to the experience of sharing. [emphasis changed]

As the copyright debate heats up again in Canada in light of SOPA and new pressures on pending legislation, this positive attitude towards peer-to-peer file sharing was expressed again in a recent TorrentFreak interview with the SAC VP, Jean-Robert Bisaillon:

We think the practice [of file-sharing] is great and unstoppable. This is why we want to establish a regime that allows everyone to keep on doing it without stigmatizing the public and, instead, find a way for artists and rights holders to be fairly compensated for the music files that are being shared. [...]

Other positive aspects include being able to find music that is not available in the commercial realm offer, finding a higher quality of digital files, being able to afford music even if you are poor and being able to discover new artists or recommend them to friends. [...]

Music is much better off with the Web. The internet network allows for musical discovery despite distance and time of the day. It has sparked collaborations between musicians unimaginable before. It has helped artists to book international tours without expensive long-distances charges and postal delays we knew before. [emphasis added]

However, significant problems remain with the proposal. For example, the original criticism still stands as to how this would scale for other industries — what about book publishers, newspapers, movie studies, video game manufacturers and other industries that are also crying foul about “piracy”? The SAC dismisses other cultural industries pretty quickly, as if only the music industry is concerned about unauthorized copying. And, just like private copying levies have suffered from scope creep, as people no longer buy blank audio cassettes or CDs, or short-sightedness, as technology changes rapidly, it’s not clear how the SAC model would adapt to growing wireless and mobile computing or more distributed file sharing. Many more questions remain: Would small, independent artists, who are not charting through traditional means, get fair treatment? Is it wise to largely rely on a single, proprietary vendor, Big Champagne, for tracking all distribution? Would consumers be paying multiple times for music? What does it mean to “self-declare not to music file-share” in order to opt-out?

But the central problem with the proposal is the SAC’s copyright crutch. Jean-Robert Bisaillon says things like,

The Internet has dramatically increased the private non-commercial sharing of music, which we support. All that is missing a means to compensate music creators for this massive use of their work. [emphasis added]

And the proposal says things like,

Once a fair and reasonable monetization system is in place, all stakeholders including consumers and Internet service providers will benefit substantially. [emphasis added]

The SAC seems obsessed with a “monetization system,” when the truth is there is no one model, no magic bullet. Rather, the the sky is rising and the path to success involves all sorts of different models and creative approaches, most of which don’t depend on copyright or worrying about getting paid for every use. Even a voluntary license plan is still a bad idea. The means to compensate music creators isn’t missing, it’s just increasingly found outside of copyright.

Still, it’s important for the SAC’s voice to be heard as the copyright debate heats up again in Canada. As a creator group offering a positive take on peer-to-peer file sharing, and denouncing an “adversarial relationship” between creators and fans, they offer an important counterpoint to the SOPA-style provisions being pushed by Canadian record industry groups. I would take the SAC’s constructive and responsive approach over record industry astroturfing and fear mongering any day.

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Techdirt. Blaise Alleyne

Two of Canada’s big three telcos have recently appointed former cabinet ministers of the ruling party’s government to their respective boards. A few weeks ago, Bell appointed Jim Prentice, who was responsible for telecom policy and regulating companies like Bell while serving as Minister of Industry in 2007-2008. Then, while former cabinet minister Stockwell Day’s new “government relations” not-a-lobbying-firm has raised concerns about loopholes in lobbying laws, this past weekend Telus named Day to its board. (How long until Rogers aligns with industry standards and finds an ex-minister of their own?) OpenMedia.ca decried both appointments as examples of big telecom “cozying up to the government,” but journalist Peter Nowak argues it’s the system’s fault: “Lobbying is so pervasive and deeply integrated” into the system that the only way to deal with it seems to be to “fight fire with fire,” as even new wireless carriers have quickly learned — i.e. don’t hate the players, hate the game.

Neither Prentice nor Day will be lobbyists, but it seems obvious that their knowledge of government is being sought for the purposes of lobbying. In the broadband space, Bell has been butting heads with the government and regulators over issues like wholesale usage-based billing. In the wireless space, the next spectrum auction is approaching and incumbents want to avoid a repeat of the last auction, where 40% of the spectrum was reserved for new entrants and the government forced incumbents to offer roaming agreements — rules ironically set by Bell’s new board member, Jim Prentice.

Are these appointments examples of regulatory capture? It might appear that way. It’s certainly a case of telcos gearing up for a heavy round of lobbying that’s unlikely to favor consumers, but it’s hardly a case of blatant revolving doors. Day was not actually responsible for telecom policy, and Prentice was behind rules that angered incumbents. If the government favors incumbents in the next spectrum auction or backs down on wholesale usage-based billing, that would be a different story, but Canadian incumbents are scrambling because they’ve lost some big battles. This isn’t so much a cause for deep concern as it is a challenge to those who favor more competition in Canada to keep pressing the government to follow through on what it’s started.

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Techdirt Blaise Alleyne

A recent blogger meet up hosted by the Vatican received some attention for comments with which Techdirt readers would be familiar on copyright, attribution, and new media business models. For example, Italian blogger and author Mattia Marasco highlighted the importance of attribution, but said that copyright is “an old model,” when it comes to new media, and Dutch podcaster Father Roderick Vonhogen said that journalists will have to get used to their material being reused, but those who focus on quality will make it. The ideas are nothing new (and just some of many expressed at the event), but it’ll be interesting to see if the Vatican is listening. Marasco and Father Roderick are not Vatican officials, though in recent years the Pope and other Vatican officials have expressed concern over “an unduly rigid assertion of the right to intellectual property.” (The Holy See has, however, asserted its own right to protect the figure of the Pope, but it’s unclear what exactly that means.) The Vatican also announced an upcoming News.va website, which will make extensive use of social media and apparently use a non-commercial Creative Commons license (according to Father Roderick [33:40]). Not bad for a 2000-year-old institution. There was also a call for the Holy See Press Office to consider bloggers, when releasing advanced copies of Vatican documents. The meeting was intended to open a dialogue between bloggers and the Vatican, so it’ll be interesting to see what the Vatican takes to heart from the encounter and how they continue down the new media path.

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Techdirt Blaise Alleyne