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February 27, 2011

ARTICLE: Brand owners snap up unsold marks

Filed under: Article,Brand strategy,Portfolio valuations — Tags: — World Trademark Review @ 5:00 pm

Although the first-ever public
trademark auction may have
failed to spark a bidding frenzy
on the day, WTR has discovered
that big brand owners have been
privately buying up the unsold
marks for six-figure sums.

World Trademark Review World Trademark Review

   
   
 

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